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Marley’s Monster Explains: Greenwashing, Greenwishing, and Greenhushing

Marley’s Monster Explains: Greenwashing, Greenwishing, and Greenhushing

Posted by Mindi Brock on

In the heart of Marley’s Monsters, there’s a guardian of sustainability—Marley’s Monster! This yeti-like character is all about keeping things green and holding brands accountable for their eco-claims. Today, Marley’s Monster is here to explain the tricky concepts of greenwashing, greenwishing, and greenhushing—so you can spot when companies are playing tricks and when they’re truly doing good for the planet.

What is Greenwashing?

Greenwashing is like putting on a fancy eco-costume without actually being green. When companies make exaggerated or misleading claims about their products being environmentally friendly, that’s greenwashing. It’s all about making things look good on the outside while not changing the harmful stuff on the inside. Imagine Marley’s Monster covering up a huge mess with a pretty blanket—sure, it looks clean, but the mess is still there!

Why It Matters: When brands greenwash, they fool you into thinking you’re making eco-friendly choices when you’re not. Marley’s Monster isn’t having it—let’s dig deeper into what companies are actually doing!

What is Greenwishing?

Greenwishing is all about dreaming big but not actually doing the work. Some companies set ambitious goals for sustainability, but they don’t have a real plan to back them up. Think of it like Marley’s Monster dreaming of planting a forest but never picking up a shovel to plant the trees. The intentions are good, but without action, it’s just wishful thinking.

Why It Matters: While greenwishing isn’t as sneaky as greenwashing, it still leaves us stuck in the same spot. Real change needs more than good intentions—it needs real action, and Marley’s Monster knows that better than anyone!

What is Greenhushing?

Now here’s a twist: Greenhushing is when a company does the right thing but stays quiet about it. They might actually be making cool environmental moves, but they don’t talk about them—maybe because they’re afraid of being called out for not doing enough. Marley’s Monster would never hide such awesome efforts, but some companies do!

Why It Matters: If companies don’t talk about their eco-friendly actions, it makes it harder for consumers like you to support the ones truly making a difference. Marley’s Monster wants everyone to know who’s making real progress so you can choose wisely!

Join Marley’s Monster on the Eco-Mission

At Marley’s Monsters, we’ve got nothing to hide. Marley’s Monster and the whole team are committed to doing real, transparent work for the environment. We want you to feel confident that every time you shop with us, you’re supporting products that are truly sustainable—no tricks, no wishful thinking, and definitely no hushing up the good stuff!

Marley’s Monster says, “Let’s hold brands accountable and make real changes for the planet!” Stay informed, and always make sure the brands you support are doing more than just talking the green talk—they need to be walking the walk, too.

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